The “Haute” Couture Process
At a first fitting a range of sample gowns can be tried. Often our discerning customers know when it's “the one”. Details from different gowns can be put together to create a bespoke piece of sartorial perfection.
Up to 25 measurements will be taken to ensure a bespoke garment fits perfectly.
After the design is decided and a personal perfect block created, a pattern is cut to the measurements for the chosen design.

A toile is created, in organic cotton calico or muslin, of each design to check the fit and line, and ensure we have the correct proportions of the design to fit each individual body shape.

For complicated designs there may be two or three toile fittings.
Fabrics can be chosen from our range of unique luxury sustainable textiles, or we can work with other fabrics too
All TAMMAM garments are hand tailored in our Bloomsbury studio. They are created in a way that means they can be adjusted if a customers figure changes (or it gets passed it on to someone else) and use high quality materials which will last.
Couture garments consist of many layers of fabric and hours of hand stitching.
Much of the temporary hand stitching to hold the fabric in place during production is removed before the garment is completed.
The meticulous process means garments have incredible details and finishing as well as perfect fit. Embellishments including embroidery and beading are either created by the TAMMAM petites mains in London or artisans at fair trade co-operatives or individuals paid fairly for their work in India and Nepal. Smaller details, appliqués and finishings are crafted in the TAMMAM atelier.
Most garments will need between 2 and 6 fittings to ensure perfection. We encourage repairs too, as inevitably a TAMMAM garment will start to show signs of use after so much love and wear. TAMMAM garments are made to last for many seasons, and live to become the vintage pieces for our children's children.
Our reinvention (alterations and repairs) services are available for TAMMAM garments as well as items from other labels - we just want your clothes to fit. We also specialise in restoration, repair and alteration of vintage and antique pieces
A finished bespoke dress is guaranteed to fit and feel incredible – there is nothing like a made to measure garment.