Undefeated

Our Roving Couture Catwalk show presented as part of the Bloomsbury Festival 2020 schedule appeared on the streets of Bloomsbury on 16th October.
Traversing Russel Square
Travelling down Store Street
Passing the British Museum

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These garments have been created to uplift and inspire. For the last 6 months the whole world has been consumed by the covid19 pandemic, but as the show title suggests, we refuse to be defeated by it. The garments of “Undefeated”, we hope, will make you smile, feel great and look fantastic.

Fashion to us has always been about aspiration, striving for the best, not just in style but also quality and of course sustainability. As is standard for any Tammam collection we have put a huge amount of thought and effort into creating every piece in the most conscious and ethical way possible. Sourcing fabrics, and even fibres from trusted suppliers who we have built strong relationships with over many years in business. When we were faced with lockdown and closing our Bloomsbury studio back in March, as well as wanting to keep the Tammam label alive we also wanted to help our incredible suppliers, so for the first time in years we created some ready to wear garments and accessories, which can be ordered without needing any fittings.

You will notice our colours this season are a spectrum of blues to reds. These are not a random selection of colours, these are the Climate Stripes, a series of colours representing the global temperatures over the last 170 years. They are beautiful! However, they serve as a reminder that whatever else is going on in the world, we still need to protect our planet and try to stop climate change. 

Ordering a ready to wear item from the Undefeated collection not only helps the Tammam label survive this unbelievable year, but it also ensures some incredible artisans in India are able to survive too, we created this collection for them and you!

* For bespoke orders or if you are interested in buying a show sample please contact us